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Consumer behaviour : applications in marketing / by Robert East, Malcolm Wright, and Marc Vanhuele

By: Contributor(s): Material type: TextTextPublication details: Los Angeles : Sage Publications, 2008Description: viii, 334 p. : ill. ; 24 cmSubject(s): LOC classification:
  • HF5415.32 .E274 2008
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Holdings
Item type Current library Collection Call number Copy number Status Barcode
Reserve Books Reserve Books Main Library -University of Zimbabwe Main Library Reserve Reserve HF5415.32 EAS (Browse shelf(Opens below)) 1 Available 36005011801

Includes bibliographical references (p. [294]-322 and indexes

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