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Consumer Behavior: Global edition/ Leon G. Schiffman, Leslie Lazar Kanuk in collaboration with Joseph Wisenblit. by
- Schiffman, Leon G [author.]
- Kanuk, Leslie Lazar [co-author]
- Wisenblit, Joseph [co-author]
- Yagan, Sally [editorial director]
- Svendsen, Eric [Editor in chief]
- Heine, James [Acquisitions editor]
- Jankwoski, Ana [project manager]
- Benhke, Suzanne [Text designer]
- Leale, Judy [senior manager editing]
- Notowitz, Jodi [Global cover designer]
- Jose-Fotolia.com [cover art]
Edition: tenth edition
Material type: Text; Format:
print
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2010
Availability: Items available for loan: Main Library -University of Zimbabwe (1)Call number: HF5415.32 SCH.
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Basic Business Statistics: Concepts and Applications / Mark L. Berenson, David M. Levine, Timothy C. Krehbiel. by
- Berenson, Mark L [author]
- Levine, David M [co author]
- Krehbiel, Timothy C [co author]
- Yagan, Sally [editorial director]
- Svendsen, Eric [editor in chief]
- Synovec, Chuck [senior acquisitions editor]
- Jackson, Steven [senior acquisition editor, global edition]
- Murray, Mary Kate [editorial project manager]
- Calcano, Jason [editorial assistant]
- Jones, Patrice Lumumba [director of marketing]
- Fahlgren, Anne [senior marketing manager]
- Erasmus, Dean [marketing manager, internatrional]
- Jensen, Melinda [marketing assistant]
- Leale, Judy [senior managing editor]
- Tomasso, Kerri [project manager]
- Vila, Arnold [senior operations supervisor]
- Beck, Kenny [senior art director]
- Curro, Dina [text designer]
- Behnke, Suzanne [text designer]
- kuppa-Fotolia.com [cover art]
- Notowitz, Jodi [cover designer]
- Longley, Allison [media editor]
- Cassar, John [media project manager]
- Carley, Jen [full-service project manager]
- Courier/Kendallville [cover printer]
- Stephan, David [technical editor]
Edition: twelfth edition.
Material type: Text; Format:
print
Publisher: Boston : Prentice Hall, 2012
Availability: Not available: Main Library -University of Zimbabwe: In transit (1).
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